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Journal de communication de masse et de journalisme

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Volume 3, Problème 4 (2013)

Article de révision

A Study on the Food Product Commercials in Television with Reference to Humour Appeal

Shobana Sankaran

Humour plays a vital role in television commercials. Humour appeals used in food product commercials has its own elements. The following study examines the elements present in food product commercials based on humour appeal. The study also determines the end users perception of humour based food product television commercials and the recall factor in humour based food product commercials.

article de recherche

Creating e-learning Content Storyboard Based on Instructional Design Principles

Sunil Kumar B

Creating e-learning Content Storyboard Based on Instructional Design Principles provides learners with the opportunity to enhance their learning experience through greater interaction with course material and the ability to control their learning environment. A fast dissemination of knowledge is a critical element to organizational success. It also gives recommendations for future studies that could be conducted based on t

article de recherche

Role of Women Health and Reproductive Health in women Empowerment

Nadir Anvarbhai Dawoodani

Health is state of complete physical mental and social well being and not merely the absence of disease and infirmity. The health status of women includes their mental & social condition as affected by prevailing norms and attitudes of society in addition to their biological and physiological problems.

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